Ptarmak

A BAND of BRANDITS


We are Ptarmak, Uncorporated; ten multi-disciplinarians engaged in strategic acts of brandalism.

The Latest

A small sampling of our most recent endeavors for Amplify Snack Brands, Bare Bones Broth, Ursa Major, Rhythm Superfoods and more.

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Wilde

What began as the belief that portable protein can and should be both palatable and low in sugar, turned into a whole new culinary innovation. With our unique process, which allows us to use premium lean meats that are humanely raised, we created the first ever slow-baked meat snack and redefined the traditional idea of a protein bar. Eat like you mean it !

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Branding, Packaging, Positioning, Photography, Naming, Innovation, Copywriting

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Late July

When it comes to chips, summer better than others. Late July has the season's best with a robust portfolio of amazingly delicious foods. Their newest line of unique culinary flavors was inspired by the chipster phenomenon of taco truck culture. The launch of the Clásico Tortilla Chips spurred the evolution of the brand identity as a whole — elevating it from beautifully classic to supremely tasty with a modern, authentic flare. Late July products stand out in a crowded snack aisle, not just because of their delicious taste, or good looks, but also they are commitment to sourcing the highest quality organic and non-GMO ingredients around.

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Branding, Packaging, Photography, Put the Hip in Chip

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Manitoba Harvest

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Branding, Packaging, Photography, Hemp Hip-ification

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High Brew Coffee

Born on the high seas during the adventure of a lifetime, High Brew is the Cold Brew for Those Who Do!

After a restlessly entrepreneurial founder discovered the joy of cold brew deep in the Caribbean, we set sail to craft a brand for a new generation of self-made optimists. Unlike the bitter brews made for coffee house sitters and blended frappé drinkers, High Brew is a grab and go pick-me-up for those with no time to be down.

From wind charts and mainsails to boardrooms and startups, it's the perfect joe for those who seas the day!

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Branding, Strategy, Positioning, Photography, Naming, Innovation, Making Waves

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The Rare Barrel

Their search for the perfect sour beer (what they call the Rare Barrel) has been fruitful and the unending lines are proof. While we couldn't pronounce the bacteria (Brettanomyces, anyone?) we were knocked back by the taste. So we tapped our creative juices, wet our whistle and crafted a system to handle the constant flow of delightfully bright brews.

Sour beers in sweet bottles and gold medals for golden brews. We'll drink to that!

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Branding, Packaging, Photography, Sweetening Sours

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Bear Naked

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Branding, Strategy, Positioning, Photography, Naming

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Beanitos

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Branding, Packaging, Photography

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Ursa Major

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Branding, Packaging, Strategy

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Spice Society

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Branding, Packaging, Copywriting, Spicing Things Up

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Sambazon

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Branding, Packaging, Strategy, Photography, Innovation, 'Açai' Pronunciation Lessons

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Handsome Coffee Roasters

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Branding, Packaging, Positioning, Naming

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AIGA Design Ranch

Design Ranch is an uber rad event where around 150 intimate (and highly creative) strangers gather in the wilds of Texas for a weekend of workshops and whiskey. In 2013, PTMK was given the honor of conceiving and tricking out the identity for the retreat. The result: a modification (or bastardization) of the classic 'COME AND TAKE IT' flag so familiar to all (legitimate) Texans.

Friendships were forged. Friendship bracelets were made. Overworked creatives took the time to unplug, and re-connect. It was an FDA approved shot in the arm for the creative community. A chance to keep it unreal. To keep it weird.

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Branding

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The Chop Shop

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Branding, Packaging, Photography, Naming

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Full Throttle

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Branding, Photography

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Eat Innovations

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Branding

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Old Faithful Shop

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Branding, Packaging

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Miscellany

Some of our favorite oldies but goodies for Bike World, Fedwell and more.

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Logos

An assortment of marks from throughout the years.

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